Parental Choice to support working families at Jupiter Asset Management


Parental Choice, a WEConnect International certified women's business enterprise, is delighted to announce a new agreement with Jupiter Asset Management to provide concrete support for its working families. The partnership will see the investment management company offer a tailored family support package for its UK-based employees who have a child or eldercare responsibility.

Jupiter Asset Management employees will be entitled to searches for a nursery, childminder, school or residential care home for the elderly, subsidised searches for nannies and discounts on payroll and legal services to help with the logistics of their care requirements. These are supplemented by a comprehensive wellbeing programme of talks to support their emotional and mental wellbeing.

Sarah-Jane Butler, founder of Parental Choice said:

“During this current difficult time, when working parents are struggling to manage work and family life, it is refreshing and reassuring to work with Jupiter Asset Management to engender a culture of wellbeing in the workplace, with the employee at the centre. We are excited to be partnering with them as it puts the work:life balance of its employees firmly on their agenda and shows how an employer can make a real difference to its employees and their families.”

Andrew Robinson, HR Director at Jupiter, added:

“We are delighted to have partnered with Parental Choice to offer our working parents and carers support and assistance with their family life outside of work. We are launching this valuable new employee benefit with Parental Choice as part of our ongoing commitment to support employee wellbeing by providing access to information and practical assistance through their range of childcare and eldercare services.”


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